A videopitch is a great way to grab the attention of your audience. Because we are primarily visual creatures, it’s hardly surprising that a visual approach works so well. Use it for job applications, tenders, product or campaign marketing, whatever you are selling, video provides a human perspective. At a career event of Wageningen University I facilitated a series of workshops to teach master students how to make their own video pitch. In a minute they tell who they are, what they can do and what company fits them. This might help them to stand out in the crowd once they start applying for a job.